Monday, September 22, 2014

IDEA District Moodboard


IDEA District: Research (Select Images)



















JacobTyler

Office.


[Tessa loves JacobTyler!]


Work.
[Balboa Park]
[Carrier Johnson + Culture]




Salk Institute with Max Escobedo

Architectural Wonder.
[concrete + teak + water]



"Hope lies in dreams, in imagination and in the courage 
of those who dare to make dreams into reality." - Jonas Salk

Jonas Salk created the polio vaccine.
[Max Escobedo, and his design team, created the newest InsideSalk]


Wednesday, September 3, 2014

MiresBall

Artwork Everywhere!
[cool piece when you first enter office]

Relaxed, and dog friendly, open office format.


Their building used to be a warehouse for coffin storage. Cool! 
 [Storage numbers that MiresBall left on the floors for history.]

Some of their work that I love.
[Brigantine ReBranding]


[Ballast Point Packaging]






Tuesday, September 2, 2014

Moodboard + Creative Brief

Moodboard


Creative Brief

OBJECTIVES:
To create a personal identity and brand for myself that includes but is not limited to; a logo, business cards, letterhead, resume and online presence.

DESIRED RESULTS / VISION:
To use this personal identity to attract potential future employers. To be memorable and authentic to my personality and design style. The desired aesthetic should be mostly neutral, with select pops of color, sophisticated, and clean. Likely incorporating the use of geometric elements, and understated textures.

TARGET MARKET:
Design firms located in the San Diego County area that have openings for entry level graphic designers. Also to be used at networking events like AIGA meetings, and any San Diego City College functions.